A startup who have developed a handy product to clean house hold water tank without use of emptying the water tank. When he approached Infinvent IP, he was totally unaware about the IPR and contacted Infinvent IP just for filing Trademark. Infinvent IP first educated him about various aspects of IPR, evaluated his products and his future business plan. After series of discussion, we convinced him to protect his innovative product with all possible aspects of IPR and given him report on why he should protect his product by Patent, Trademark as well as Design. Finally, we filed Patent, Trademark and Design for his product and also helped him to connect him with concern industries for partnership. Currently he himself launched product and running it successfully.